Royal Holloway, University of London External Programme
Royal Holloway, University of London is one of the largest University of London Colleges and has an excellent reputation for teaching and research. It is ranked 17th in the UK in the Times Higher Education World University Rankings 2014–15. Its renowned School of Management directs the BSc Business Administration.
The BSc in Business Administration is led by academics within the School of Management. Now one of Royal Holloway’s largest departments, the School gives high priority to original research in international business, and the deep understanding of the subject that follows is reflected in its teaching of management studies. All staff members are active researchers, and the publication of their findings in books and journals is a key part of their professional work.
BSc Business Administration:
PROGRAMME STRUCTURE, COURSES AND SPECIFICATION
You study 12 courses over a course of three years to earn the BSc Business Administration degree.
Stage 1 - Four Courses
Four Compulsory Courses (All specializations)
- Foundations of quantitative methods for sustainable organisations
- Interpreting management, market and consumption
- Information systems and organisation studies
- International business and accounting
Stage 2 - Four Courses
Three Compulsory courses (All Specializations)
- Employability and human resource management
- Strategic management and accounting
- Operations management and marketing strategy
Plus One course as per the specialization
One Course from any of the following:
- Managing organisation change and performance
- Marketing research and digital marketing
- The global economy and multinational enterprise
one compulsory course:
- Marketing research and digital marketing
One Compulsory course:
- Managing organisational change and performance
One Compulsory course:
- The global economy and multinational enterprise
Stage 3 - Four Courses
BSc Business Administration:
One compulsory Stage 3 course:
Integrating management: business, leadership and innovation*
- Consumer behaviour and global marketing*
- Brands, branding and advertising
- International human resource management*
- The individual at work and globalisation*
- Emerging markets and Asia Pacific business*
- European business and international competition*
Three compulsory Stage 3 courses:
- Integrating management: business, leadership and innovation*
- Consumer behaviour and global marketing*
- Brands, branding and advertising*
PLUS one optional Stage 3 course from:
- International human resource management*
- The individual at work and globalisation*
- Emerging markets and Asia Pacific business*
- Emerging markets and Asia Pacific business*
- European business and international competition*
Three compulsory Stage 3 courses:
- Integrating management: business, leadership and innovation*
- International human resource management*
- The individual at work and globalisation*
PLUS one optional Stage 3 course from:
- Consumer behaviour and global marketing*
- Brands, branding and advertising*
- Emerging markets and Asia Pacific business*
- Emerging markets and Asia Pacific business*
- European business and international competition*
Three compulsory Stage 3 courses:
- Integrating management: business, leadership and innovation*
- Emerging markets and Asia Pacific business*
- European business and international competition*
PLUS one optional Stage 3 course from:
- Consumer behaviour and global marketing*
- Brands, branding and advertising*
- International human resource management*
- The individual at work and globalisation*
Each 30-credit course is structured around core ‘capsules’ of learning. There are fourteen 'capsules' for each course with self-contained learning outcomes that support the course and programme outcomes.
Learning Capsules focus on;
- Contemporary Issues
- Case Studies
- Articles
- Assessment (Exam/coursework)